Analytics

Regardless of the economic environment, our customers are constantly seeking ways in which to reinvent their customer acquisition and retention processes. OWC’s dedication to global resources, industry intelligence and systems expertise makes us your ideal outsourcing partner. By leveraging our onsite-offshore delivery network, our customers’ organizations have successfully reduced cost, automated and improved processes, and maintained a stringent alignment with their business objectives. Our outsourcing model has generated tangible business results, including cost or ownership reduction through offshoring, consolidation, re-engineering and automation.

At the heart of any successful outsourcing initiative is real time data and analytics which we provide to our customers. Examples of our analytics include:

Customer Analytics
Customer Analytics provide a holistic view to customer specific knowledge, industry expertise. Using customer data, identifying critical impact areas, enables strategic planning to promote customer satisfaction and retention thus promoting sales. Examples include:

  • Sales Pipeline Reporting and Analysis
  • Sales Performance Analysis
  • Sales Effectiveness Strategies
  • Campaign Analysis
  • Customer Acquisition Optimization
  • Customer Cross Sell Analytics
  • Customer Service Analytics
  • Retention and Attrition Analysis
  • Customer Scorecards

 

Risk Analytics
Companies serving customers (consumers and commercial businesses) face the challenge of acquiring new customers and managing relationships with existing ones. Large amounts of data pertaining to transactions with customers can be a valuable competitive asset. Solutions in helping Risk Manager make more informed decisions ensures that the right decisions are made, backed by solid for customer acquisition:

  • Risk Models
  • Risk Analysis Scorecard
  • Collections and Recovery Analytics
  • Risk Model Development
  • Model Performance Tracking
  • Risk Management Dashboards

 

Operational Analytics
OWC caters to customers (consumers and small businesses) around the clock and across the world. OWC efficiently applys data mining and analytics techniques that produce meaningful impact to customer service operations, call center analytics, IVR optimization, resource planning and optimization, productivity and performance, account management, and customer satisfaction analysis including:

  • Contact Center Analytics
  • Store and inventory Analysis
  • Product Assessment and Pricing
  • Revenue Enhancement Strategies
  • Business Process Analytics

 

Online – Web Channel Analytics
The Internet has emerged as a powerful business tool, and is increasingly an important medium for optimizing business services, be it customer interaction, supply demand strategies, ad-hoc marketing strategies, or performance optimization. Examples of web channel analytics include:

  • Consumer Behavior Insights
  • Customer Acquisition Models and Strategies
  • Supply Demand Assessment
  • Online Marketing Enhancement
  • Performance Optimization
  • Channel Performance Dashboards

 

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